The private holding companies of the Rogers family are the controlling and majority shareholders of Rogers Communications Inc., one of the biggest communications companies in Canada. During the 60s, the company’s founder, Ted Rogers, bought 43 farmland hectares in Mississauga, which was intended to host transmitters for the radio station known as CHFI. After the relocation of these transmitters in the early 90s, Rogers retained the site for development before selling it off to builders. In 2002, the existing site became rezoned, allowing for broader land-use possibilities, residential development included.